This partnership follows the launch of the casino’s new SportsBook lounge on the main casino floor; officially opened Jan. 14.
In addition to adding the SportsBook lounge, over the past year Cliff Castle Casino Hotel has remodeled its Verde and Strata bars, players club and all gaming areas to give the entire casino a refreshed and modern look.
Sports betting is the newest offering at Cliff Castle Casino Hotel, opened in 1995, which already included slot machines, table games, multiple dining outlets, hotel and lodge. The SportsBook is open seven days a week 3 to 10 p.m. Monday-Friday and 8 a.m. to 10 p.m. Saturday-Sunday, with kiosk wagering available during all hours of casino operations.
“We are extremely excited to be working with U.S. Integrity as we add sports betting to our casino offerings,” said Aaron Moss, General Manager of Cliff Castle Casino Hotel. “Having USI as a partner ensures the safest bets for our guests as they have the ability to identify potentially suspicious wagering activity in real time.”
USI conducts analysis across dozens of data sets to identify irregular contest-level, officiating and wagering patterns. The addition of these services helps ensure that the casino can offer fair and safe sports betting for the community.
“U.S. Integrity is proud to partner with Cliff Castle Casino Hotel and assist with the protection of their sports-betting platform,” said Matthew Holt, USI’s CEO and co-founder. “USI’s mission is to provide conflict-free, best-in-class insights and compliance solutions to our clients. We are looking forward to working with the outstanding team at Cliff Castle Casino Hotel. Their commitment to fair and safe sports wagering aligns with the integrity standards USI aims to uphold throughout the legalized sports-betting market.”